Strategic Plan

ASES Transformational Five-Year Strategic Plan 2026- 2030

ASES Vision: A world equitably and sustainably transformed to 100% renewable energy.

ASES Mission Statement: ASES accelerates equitable solar adoption by educating and building community.

ASES’ Uniqueness as a Solar Organization:

ASES is an INTEGRATOR and EDUCATOR, connecting research, industry, advocates, and consumers of all backgrounds with accurate information, inspiring events, and empowering opportunities that make solar, along with other renewable energy and sustainable living practices, accessible to all.

ASES HIGH-LEVEL ORGANIZATIONAL GOALS 

•  IMPACT OF ASES MISSION-DRIVEN PROGRAMS 

Goal: Increase in the number of people impacted by ASES programs (Tour, Conference, Solar Today, and other projects) through creative new outreach and monitoring, increase in membership and partnerships with like-minded organizations, and increase in the positive actions that take place as a result of these programs.  

Measured by 

• Surveys of people’s actions taken as a result of ASES programs
• Increase in the number of people, organizations, partners, and diversity of identity and professions of people involved in ASES programs through participating, volunteering, donating to, and/or promoting them.

 

• STEWARDSHIP OF FINANCES and STAFF/VOLUNTEERS 

• Financial Goal: Achieve a more secure financial status.

Measured by income increasing each year, meeting 6 months’ operational funds reserve of the finances sustained for a full year, then creating and growing an endowment.

• Staff/Volunteer Goal: Address staff/volunteer needs

Measured by self and group staff and board periodic assessments to evaluate the efficacy of governance and participation.

See full version of the ASES Strategic Plan 2026-2030 

Over the next five years, ASES will interact with and inform a broader and more diverse cross-section of solar stakeholders including individuals, communities, businesses, local governments and other organizations with similar missions and values. To ensure that its community-building and educational activities have the greatest impact, ASES strives to strengthen these partnerships and develop a more committed and active base of dedicated staff, interns and volunteers.  

These efforts are being carried out through ASES’s programs (National Solar Conference, National Solar Tour, monthly webinar series, Zero Emissions Network, and Tiny Watts), publications (Solar Today, Solar@Work, and Eight-Minute Update), and working relationships through its Technical Divisions, Chapters, Student Chapters, and other partners.

 The  ASES Online Community is an important asset for ASES’s work. The platform gives ASES members the opportunity to explore, connect, engage, and learn with other members, Chapters, Divisions, and staff in an interactive community space. Our vision is a world equitably and sustainably transformed to 100% renewable energy. Join ASES in working together to achieve this reality. 

For more information, visit ases.org or contact info@ases.org.